What is a Web Feed?
A web feed (or news feed) is a data format used for providing users with frequently updated website content. Starberry extracts data from Property Management Software such as Vebra, Reapit & Vecosystem, to access all your property specific data/content.
Content distributors syndicate web feeds, thereby allowing users to subscribe to them. Making a collection of web feeds accessible in one spot is known as aggregation, which is performed by an Internet aggregator. A web feed is also sometimes referred to as a syndicated feed.
In the typical scenario of using web feeds, a content provider, example Google, publishes a feed link on their site which end users can register with an aggregator program (also called a feed reader or a news reader) running on their own machines; doing this is usually as simple as dragging the link from the web browser to the aggregator.
When instructed, the aggregator asks all the servers in its feed list if they have new content; if so, the aggregator either makes a note of the new content or downloads it. Aggregators can be scheduled to check for new content periodically.
The kinds of content delivered by a web feed are typically HTML (webpage content) or links to web pages and other kinds of digital media. Often when websites provide web feeds to notify users of content updates, they only include summaries in the web feed rather than the full content itself.
Property Data Feed
Starberry have developed property data feeds to publish all your property instructions, for both sales and lettings, across all the main property portals to include Rightmove, Primelocation, Find a Property, Property Finder, Hot Property and more*
*Starberry are adamant that the new breed of free property portals such as Globrix, Zoomf, Nestoria & Dothomes are actually the portals all the Estate Agents should embrace.
Not only are they far easier to search and navigate using a combination of search results in list or map view, more importantly they are pass through sites. Pass through means that the enquiries are made directly on your website, thus you can create a direct relationship with this lead without sharing it with many other competitors. Finally, from a natural search prospective, they are well indexed by Google, Yahoo and MSN.
