About This Project
Starberry have developed a digital strategy that’s left Fraser’s competition just playing catch-up.
The initial brief was to transform their web presence with a core focus on improving the user experience, whilst identifying and implementing captivating user journeys to suit the variety of audiences both in the UK and abroad.
The strapline ‘Local Presence, Global Reputation’ sets the scene from the off, for a company whose reputation goes before them, they continue to smash it in terms of sales of off plan new homes developments across Asia & the Middle East.
Fraser and Co have been running investment property exhibitions in Hong Kong for nearly 20 years, giving overseas investors an easy way to purchase London residential property.
Since then, they have gone on to run very successful new homes exhibitions in Singapore, Shanghai, Dubai, Bahrain, Tokyo, Kuala Lumpur and Beijing on behalf of some of the UK’s biggest developers.
Delighted with the launch of their new feature rich responsive website, Starberry are finalising an end to end content marketing strategy to incorporate a full stack of digital services for Fraser’s. This will include rich content packed with actions, awesome photography, video, infographics and more. The media plan encompasses everything from on and off page SEO, Social, Paid & Local Search, with distribution and syndication across a multitude of digital channels.
Fraser & Co welcome Starberry’s fresh thinking and are ready to embrace a new era of growth driven by a measured creative approach that not only exceeds expectations but deliveries a serious return on investment for both Fraser’s and their clients.
If you are ready to take your digital strategy into orbit, contact Starberry now.
We’d be happy to talk you through some exciting new ideas.