Discover

Maddisons Residential are a family-run estate agency situated in Tunbridge Wells, highly regarded as one of the best in the area reflected in both their offering of beautiful homes alongside an unmatched personal touch in customer service.

Approaching Starberry, Maddisons required a website design that would display their ‘scrupulous’ attention to detail- which is also one of their core goals - providing both buyers and vendors with the smoothest house moving experience. Information and opportunities for engaging in properties and land purchase gracefully present themselves across an impactful CTA-filled website.

Create

Our approach was collaboration, working alongside Deborah & James of Maddisons Residential. The approach effectively increased lead generation as the personalised copy on local activities and amenities - from a passionate local estate agent- shined brighter through the impactful website design we provided.

The web design had to support the personal approach, direct ‘View More’ CTAs presenting themselves around team photos and video produced content, so that the Maddisons team can continuously distinguish themselves from the agency crowd. 

Results

Our joint personalised approach led to a fully SEO-optimised, responsive website design that is a true reflection of Maddisons Residential’s brand.

Detailed personalised copy directs users in the most fitting directions, allowing for the display of the most relevant information across the website at any given time. This increases the efficiency in generating leads, from valuation requests to property search and viewings.